Cost of love

According to Halifax credit cards, shoppers are spending an average of £41 on flowers and over £170 on jewellery for Valentine’s Day. It would seem that presents are not the only thing on romantic minds during this amorous time of year – Halifax credit card holders were spending £42 on clothing, £43 on cosmetics and £38 on footwear in preparation.

When it comes to the regions, those in the South are reported to have spent £504 on city breaks and holidays in order to surprise loved ones. Romantics in the North spent £184 on jewellery and in Scotland, £69 was spent on dining out. In the midlands £43 was spent on flowers. Average spend on flowers ranged from £37 to £43 across the country. Spend on chocolates mounted up to £43 in Northern Ireland compared to just £16 in the East Midlands. Expenditure on jewellery ranged from £138 in Wales to £219 in the South East.

Getting engaged is a Valentine’s Day focus for many, with February 14th being reported as one of the most common days of the year to do so. According to tradition, men shell out around a month’s salary on an engagement ring. Research from the Halifax has shown that 69 per cent of British men anticipate spending between half a month and a month’s salary on the ring.


Homeowners who have splashed out using credit or store cards for Valentine’s Day, and who may also have existing credit and store card debts from the festive season could consider a secured loan to consolidate their debts. Consolidating debt over a longer term may increase the amount paid back overall and extend the repayment period of debts. A secured loan may also be considered to consolidate wedding expenses for those who decided to get married on Valentine’s Day. Secured loans are one of many options to finance debt consolidation.Secured loans are one of many options to finance debt consolidation.

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Wednesday, March 4th, 2009 Personal Finance Tips